product strategy

Create and implement long-term strategies to drive product and business growth. Partner with management to identify suitable collaborators for brand expansion. Organize the product line according to market demands, conduct comprehensive product reviews involving cross-functional teams, and strategically introduce new products as needed.

design development

Develop and maintain annual and seasonal schedules, manage sample development from idiation to bulk order phase, provide construction and technical guidance, collaborate with design and suppliers to refine techniques and styles, and address troubleshooting issues in the development process.

sourcing

Identify factories and suppliers that align with the brand's requirements, sourcing materials to match style preferences, and introduce innovative design techniques and materials. Collaborate with suppliers to negotiate costs, ensuring that each style meets cost target and enhances overall brand profitability.

production

Lead bulk production, both domestically and internationally, while also collaborating with suitable production partners for quick-turn programs and specializing in flexible minimum and small production runs. While ensuring the best cost, quality, and delivery.